How to Pitch a Story Effectively with 5WH

 

Knowing how to pitch a story is essential for grabbing the attention of editors and ensuring your ideas resonate. Using the 5WH method—Who, What, When, Where, Why, and How—, provided by 5WH, you can craft impactful and structured pitches. Start by identifying Who the story involves or targets, and define What makes it compelling. Emphasize When the story is timely or relevant, and use Where to add important context through location details. Explain Why the story matters and its significance to the audience, and finally outline How your unique approach adds depth. With 5WH's expertise, mastering how to pitch a story becomes easier, helping you stand out in the competitive world of media.

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